Do you have a marketing plan to meet the needs of you and your music? Discover why it is important to have a plan, how to get started, and all the necessary components. Bring your creativity and enthusiasm!
- How to Get Into the Zone…Let’s Get Started
- Why do you need a marketing plan?
- Marketing Plan
- Situational Analysis
- Marketing Strategy
- Sales Forecast
- Expense Budget
- Social Media Marketing-Facebook, Twitter, Flickr, Tumblr, Google +, RSS Feeds, Foursquare, etc.
- Online Music Industry Networking Sites
- Email Marketing Campaign/Newsletter
- Editorial Calendar/Blog
- News Media Campaign
- Website/Mobile Site
- Search Engine Optimization
- Offline Strategies/Promotional Products
- Videos /Podcast
- Online Distribution
- Online Advertising
- Social Media Metrics
- Example of a Music Product Launch Campaign
- Maintenance/SEO and Social Media
Cost: $20.00
Indie Connect Members pay $15.00
No advanced registration. Please pay at the door.
Date/Time
Date(s) – Saturday, May 19, 2012
10:00 AM CDT – 1:00 PM CDT
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Location
Indie Connect (at Fort Knox Studios)
Category(ies)