Tag Archives: Music Marketing
There IS An Audience For You
© 2010 Vinny Ribas These might be the most liberating words you’ll ever hear as a musician. No matter what kind of music you create, if you do it well enough, there is an audience for you! Not only does an audience exist; it is anxious to find you! That may sound a bit overdramatic,…
17 Ways Bands Should Use Email to Grow their Fan Base and Sales
© 2010 MusicNomad Your relationship with your fans has never been more important. They hold the money and are the ones that want to buy directly from you. They love your music and are whom you need to develop an intimate relationship with if you want your band’s career to grow. If used right Email…
7 Mistakes to Avoid When Writing a Press Release
There are certain mistakes that are the journalistic equivalent of dragging one’s nails across a blackboard by Michele Wilson-Morris If you’ve taken the time to write a press release, then you obviously have news that you want to convey. It can be information about an EP or CD release, an upcoming performance, a tour announcement,…
Attracting The Contacts That You Need As An Indie Artist
© 2010 Vinny Ribas If you are putting your name and reputation on the line by performing, marketing your act and your music, having a website etc., people who can make a profound difference in your career are watching you. That doesn’t necessarily mean that the A&R Director of a major record label, though it…
Changing Directions Midstream
© 2010 Vinny Ribas It is not uncommon for an artist to decide somewhere midstream that he or she has somehow wound up pursuing a career path that is not true to the artist’s nature. The result might mean changing musical genres, moving from performer to a different role in the business, focusing more on…
10 Things You Need To Know About Social Networking
© 2010 Vinny Ribas Anything bad that you say or do online can and will be held against you. Be very careful what you say, who you knock etc. It may be legal, but it could come back to bite you when you’re applying for a job, trying to get a gig (you may have…
What’s The Big Deal (about you)?
© 2010 Vinny Ribas In order to gain regional, national and international exposure, you need to ‘create a buzz’. What that means is that you need to give fans, other artists and music industry personnel one or more reasons to talk about you. If you do this effectively, your notoriety will grow virally, resulting in…
The Big Fish Strategy
© 2010 Vinny Ribas We’ve all heard stories about the hometown queen/aspiring actress who moved to Hollywood to be a star, only to be lost in an endless sea of other wannabes. The reason they make this life change is because very few people can make a living as an actor or actress if they…
How To Use Your Music To Earn Money Beyond Selling Songs
© 2009 Russell Riendeau, PhD We all need to earn money, agreed? Here are some ideas related to our music world and income potentials. I’m a guitarist/vocalist/composer like most of you–although not as good for sure. I love to play and write, yet realize the chances of making enough money to buy a nice pup tent…