The Benevolent Buzz

Buzz Key

Utilizing Nonprofit Relationships To Enhance Your Reputation.

© 2015 Vinny Ribas

Getting and maintaining a positive reputation is the key to having a long and stable music career. There are countless ways to create what I call a ‘benevolent buzz’ around yourself, your music and your act. Here are a three:

1. Volunteer to perform at fundraisers and nonprofit events for organizations whose purpose you believe in. If you do it more than once, your name will begin to be associated with that cause and you will attract fans who are also supporters.They will also promote you much more than just about any nightclub will!

2. Create your own event to raise money for a cause. One way to do this is to offer to perform a concert or dinner show with your act getting $5 per ticket sold and the rest of the money going to the charity. You both sell tickets to it. It’s a win-win. You get paid and get positive exposure, and you even are viewed as a hero of sorts. The cause makes money as well.

3. Offer to promote your dearest cause from stage by wearing a shirt with the organization logo on it. You can also talk about it from stage and even write a song about it. Some organizations who rely on monthly donors will actually pay you to recruit donors for them. Some acts make enough money just from this to pay all of their touring costs! See for more information.

About The Author

Vinny Ribas

Vinny Ribas is the founder and CEO of Indie Connect, an artist management, consulting and training company. The company also hosts networking and educational events and has published an app that connects people to the Nashville Music Industry. During his 40+ year career, Vinny has been a full time musician, artist manager, booking agent, songwriter, studio owner, producer and the Entertainment Director for the NV State Fair. He has also coached over 1000 artists and songwriters. He is a sought after speaker and has authored over 400 music industry articles. Vinny is also the CEO of Top 4M Entertainment, an independent film and television production company.